What happens when you wear a nametag twenty-four hours a day, seven days a week?

Scott Ginsberg has done just that for the last 4,305 days – over twelve years.  What started as a social experiment has evolved into an urban legend, world record, cultural phenomenon – even a profitable enterprise. If you Google the word nametag, and you’ll see his work benchmarked as a case study on human interaction, revolutionizing the way people look at approachability, identity and commitment.

As a writer, Scott’s authored twenty-five books, produced his own online show on NametagTV.com and reached millions of readers on his an award- winning blog.

As a performer, his one-man show has made over six hundred corporate appearances in five countries.

He has been featured in hundreds of outlets such as 20/20, CNN, USA Today, The Wall Street Journal, Inc. Magazine, The Associated Press, REDBOOK, FastCompany, The Washington Post, Paul Harvey, The CBS Early Show and Headline News, and Scott was even inducted into the hall of fame of Ripley’s Believe It Or Not.

And best of all, we went to high school together.

Find out more when we talk about:

  • How a simple experiment turned into a life-changing career, and how you can apply his lessons to your own personal brand
  • How to use “strategic serendipity” to your advantage by being ready for good fortune when it shows up
  • The elements that made Scott a highly in-demand speaker and consultant
  • Why having an attitude of being open to what the world brings you can lead to some unexpected booms in your career


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Podcast: Play in new window | Download (Duration: 38:04 min — 36.5MB)

Resources and Follow-Up

(According to Scott’s instructions):

“Go to Google, and type in the word: ‘nametag.’”